CLEVELAND -- Hard Rock Cafe Cleveland adds a pop of PINK this October in honor of the brand's 13th annual PINKTOBER™ breast cancer awareness campaign.
On Friday, October 12, 2012 and Saturday, October 13, 2012, Hard Rock Cafe Cleveland will host two spectacular nights of live music followed up with an action packed Pink Brunch on Sunday, October 14, 2012.
Girls Rock beginning at 9 p.m. Friday night as Monica Robins and the Whiskey Kings featuring Monica Robins of WKYC headline Hard Rock Cafe Cleveland's first evening of PINKTOBER music, also featuring a special performance by Megan Zurkey.
On Saturday night at 9 p.m., the band Hawkeye and Erika Lauren from the "Alan Cox Show" will perform with an appearance by the band Via Lotus, and will introduce Lauren Mascitti to the Hard Rock stage.
The Sunday Brunch opens at 8 a.m.
The event will benefit The Gathering Place, a nonprofit organization whose mission is to support, educate and empower individuals and families touched by cancer through programs and services provided free of charge.
Hard Rock's commitment to breast cancer awareness and research continues throughout October with PINK menu offerings, "PINK Sheets Rooms," and limited-edition merchandise benefiting a variety of charities including The Breast Cancer Research Foundation®, The Caron Keating Foundation (U.K.) and local breast cancer charities around the globe.
Hard Rock's PINKTOBER gives fans the opportunity to show their promise to PINK throughout the month. Fans can visit their local Hard Rock and party for PINK, dancing the night away to the sounds of icons and rising stars to benefit local breast cancer organizations.