Microsoft executives may want to look up "awkward" in their Bing search engine.
That's because the site's top search was "iPhone 5," which is made by rival tech giant Apple.
No surprises for the second, third and fourth slots: The 2012 Election, 2012 Olympics and Hurricane Sandy.
Rounding out this year's top five Bing searches was the "Honey Boo Boo reality show."
Bing is the second most-popular search engine in the U-S, behind Google.