CLEVELAND -- Everything from hardware stores that provide prop materials to restaurants and bars entertaining the casts and crews are benefiting.
In Cleveland, the business of movie-making is booming.
The Greater Cleveland Film Commission says movie making will add $90 million to Northeast Ohio's economy just this year.
It's rolling out the discount red carpet.
Over 800 packets full of freebies and Cleveland extracurricular suggestions were distributed to movie companies this summer.
"They want to give back," Greater Cleveland Film Commission Director Ivan Schwarz said. "They realize they are coming into a community. They understand how film incentives work."
An added incentive for cast and crew is 10 to 15 percent discounts at many of the bars and restaurants in downtown Cleveland.
The popular East Fourth eateries are enjoying a significant bump in business.
"The film crews have been in almost every night. The movie itself has drawn people that want to come look and see what's going on downtown," Harry Buffalo Manager Kaitlin Cassidy said.
Along with its big bucks, movie making has brought 200 jobs to the city and a casting call for more than 2,000 extras.
Audiences worldwide will be thrilled to see Captain America save the world, but the real payoff is what he did it right here in Cleveland.